There are a lot of SEO tricks and hacks to get your blog post to come up higher in search engine results, but a lot of people ignore the basic steps that make the most difference.
Once you write a blog post, you want people to find it and read it.
The most important part is writing good content. Without good content, you don’t stand a chance in getting found.
But after that, companies often resort to complex ad strategies to get more traffic to their post, but most of the time they ignore the basics. The advanced strategies work, but they only move the needle a little bit in comparison to the basics.