Marketing any business online requires constantly learning to stay up-to-date. Before, you could get a business degree or read business books that would help you excel in your industry. But the online world is a whole different jungle. It is always evolving as people and technologies change. Whether you’re just starting out or a seasoned pro, it’s important to follow the best out there. Here are the top online business marketers you need to be following.
I chose these particular individuals for a reason. First, they’re individuals that you can relate to. It’s great following big online business magazines like Inc or Forbes, but they have different authors which varies the quality of their articles. These are individuals that write their own blogs and have their reputation on the line, so everything is always great quality.
Second, they’re not only successful, but they show you how they got there and how you can do it as well. Opposed to the over-hyped marketing “experts” or “gurus” who just write about anything that’s trending, these individuals have achieved real success in the millions, and use examples from their own online businesses.
Third, they write practical advice. All of their blog posts are insightful and provide actionable tips that you can implement immediately and start seeing results.
Whether you’re a blogger, entrepreneur, or manage the online marketing for your company, reading articles from these websites will give you the kind of training you’d expect from expensive conferences. I use an RSS subscriber like Feedly to subscribe to their blogs so I don’t miss a post.
1. Michael Hyatt
Michael Hyatt worked in the publishing industry most of his life, and was most recently the former CEO & Chairman of Thomas Nelson, one of the largest book publishing companies in the U.S. Since then, he has started his own company, written several books, and created multiple training courses. Michael Hyatt sees himself as “your virtual mentor,” and his blog focuses on topics about personal development, leadership, productivity, platform, and publishing.
2. Quicksprout – Neil Patel
Neil Patel is a serial entrepreneur, having started his own businesses right out of high school. He eventually taught himself online marketing and has started several successful online companies that are worth millions, consulted with big companies like NBC and HP, and invests in multiple startups. His blog on Quicksprout provides in-depth articles on getting traffic to websites, from SEO to blogging to social media.
3. Smart Passive Income – Pat Flynn
Pat Flynn worked at an architecture firm until he was laid off in 2008. He had dabbled in online business, and when that happened, dove full on into the online world. Since then, he has started multiple successful online niche sites that bring in passive income for him. His blog on Smart Passive Income provides practical advice on how to start and run a successful business online.
4. Amy Porterfield
Amy Porterfield started off marketing for Harley Davidson, then traveled the world marketing campaigns for Tony Robbins. She took all that knowledge and experience to starting her own agency. She has become known all over the internet as the social media expert with a focus on Facebook marketing. Amy Porterfield’s site covers everything from Facebook posting to ad campaigns to how it ties in with all other aspects of your online marketing.
5. Social Triggers – Derek Halpern
Derek Halpern is a serial entrepreneur and online marketer who has start multiple viral websites in fashion and entertainment. Through that experience, he has perfected his skill in how to get a lot of people to visit a website and buy. His site Social Triggers provides straight information on how to reach and convert visitors based on social science and data-driven analytics.
6. Melanie Duncan
Melanie Duncan has been starting successful online businesses since she was out of college. Her businesses continue to generate income for her and she has focused her efforts into teaching others how to run successful businesses online through multiple courses. Melanie Duncan’s blog covers everything from the mindset of running your business to practical online branding strategies.
7. Startup Camp – Dale Partridge
Dale Partridge is a serial entrepreneur that started multiple million dollar companies in his twenties. He revolutionized the business and nonprofit world with his social good company Sevenly. He now runs Startup Camp to help entrepreneurs in their own businesses. The blog on Startup Camp covers everything from business principles to practical marketing tips.
8. Chris Ducker
Chris Ducker was the CEO of a traditional brick and mortar company until he transitioned into being a virtual CEO so free up his time. After that, he dove into the world of online business and created multiple successful websites. Chris Ducker’s blog contains topics on how to market your brand in the online world.
No matter what business you’re in, if you market your business in anyway online, you should be growing your knowledge. I subscribe to all of these individuals and read a couple blog posts daily.
Do you follow any of these people? Who are your favorites? Are there any that should be on this list? Let me know!