Strategy

5 Ways To Increase Your Online Visibility

1. Offer Your Employees Training In general, any business in which its employees are well-versed in negotiation training can boast of having a quality staff. This is because it helps employees to sharpen both their conflict and problem-solving skills, which can help boost sales. What’s more, employees also learn to develop greater communication skills, effectively …

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Unifying Your Brand With a Voice

Developing a brand identity can do wonders when it comes to maintaining a company’s online reputation. The cold and calculated nature of the online world has made it essential that each company develops its own “tastes, opinions, and personality” when it interacts with its customers. However, with so many marketing channels available, it can be …

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7 Ways to Dominate Social Media Marketing in 2020

Businesses have been making the optimum use of social media platforms with the intention of improving brand awareness, increasing sales and developing a solid customer base. The use of social media by companies has worked on behalf of the customers because they have managed to communicate better with brands before making purchase decisions. The exposure …

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20 Marketing Trends That Will Dominate 2020

Digital marketing is constantly changing. What’s working one year may be obsolete the next. And what’s unheard of one year could be the norm for the next.

For 2020, these are the marketing trends that I see will be most important to pay attention to and adapt. Some have been slowly growing for years and are reaching a tipping point. Others came out of nowhere due to advancements in technology.

You may not be able to adopt all of them, but find the trends that will best match your brand’s growth strategy for 2020.

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