Social Media

20 Marketing Trends That Will Dominate 2020

Digital marketing is constantly changing. What’s working one year may be obsolete the next. And what’s unheard of one year could be the norm for the next.

For 2020, these are the marketing trends that I see will be most important to pay attention to and adapt. Some have been slowly growing for years and are reaching a tipping point. Others came out of nowhere due to advancements in technology.

You may not be able to adopt all of them, but find the trends that will best match your brand’s growth strategy for 2020.

Using Social Media for Business: Biggest Mistakes to Avoid

Social media marketing is a big trend in today’s business environment. Since most people spend time on social networks, most businesses have realized that today’s popular social channels are literary goldmines if leveraged properly. I believe that we’re currently experiencing the “social media era”, times when the competition is fierce in every possible niche. Every …

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Micro Influencers for Small Businesses using Social Media Marketing

Micro Influencers for Small Businesses using Social Media Marketing

Ever heard of a micro-influencer? It’s a relatively new concept but is quickly catching the eye of marketers and owners of small and medium-sized businesses around the world. The use of so-called micro-influencers to generate interest in a brand is gathering pace. It is becoming one of the most intriguing ways to drive a business. We’re going to explain how to use a micro-influencer in the best possible ways to further your branding.

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