The new decade brings many challenges for nonprofits. The U.S. economy is strong and total philanthropic giving was on an upward trajectory until 2017, when individual donations declined 1.7% according to the annual Giving USA report. The report summarized that contributions from corporations and big donors has increased in the last few years, but individual …
Photoshop has revolutionized the digital editing industry, but the plethora of tools available to newer users of the program can be overwhelming and daunting when beginning a new project. Many of us understand the basic concepts surrounding this and other Adobe tools, but have failed to fully comprehend the process of implementing the key features …
There are few events quite as exciting as launching a new product or website. However, all of your dreams can be quickly dashed if you do not take the proper precautions to ensure that your investment can last the long haul. Enter user testing, which is a crucial step in every product launch. This process …
Cybersecurity and User Testing: How Are They Connected? Read More »
It’s just a fact that everything is better in twos. Imagine all those buy-one-get-one-free deals that you see at your favorite store. How often do you actually leave the store with only one item? Or, think about a peanut butter sandwich without the jelly! Pairs never go out of style, and that’s just a fact. The best thing about good pairs? They make each individual entity better.
Automation made major waves in 2018. Implementing the technology in a range of different industries has contributed to more efficient and streamlined processes, improving service and simplifying tasks. In the new year, we will continue to see automation’s impact on everything from customer service to marketing and manufacturing. Here are a few expected automation trends to come in 2019.
We’ll take a look at 5 popular contact form WordPress plugins that are freemium – they have a basic free version with paid upgrades. These are all plugins I’ve used – it’ll be Jotform vs Jetpack vs Ninja Forms vs Formidable Forms vs WPForms. What is a Freemium Plugin, and Why? Freemium is a term …
5 Best Freemium Contact Form Plugins for WordPress Read More »
Any project manager involved in managing a digital marketing project knows that he or she is going to face a lot of challenges related to content. Figuring out how to create great content is one these challenges, and involves writing textual materials that a target audience could find useful and interesting.
Marketing in the present day is hard work. Regardless of the industry you’re in or the niche you’re trying to sell, the world is saturated with content, and it’s a daily struggle to break the mold and stand out in the eyes of your customers.
When it comes to creating your business from scratch, there are many things to consider. Using SEO rules to establish yourself on the market and become an expert in your field is essential. Ranking high on Google and other similar search engines should be your number one priority. Using a user-friendly interface, creating CTAs, choosing the proper keywords, and creating your own landing page are just some of the SEO tools that could help your business expand.
We all know that social media can be a great source of traffic for e-commerce websites. The more people engage with a brand on social media, the higher its website traffic is, which, of course, helps in achieving such important tasks such as lead generation and increasing sales.
