Marketing

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6 Factors That Establish Link Between Customer Loyalty and Profit

Marketing, Productivity, Strategy / By

As pointed out by experts, businesses end up losing more than 50 percent of investors within a year. When it comes to employee retention, half of the workforce is lost in four years. Most importantly, firms fail to retain even half of their customer base for more than five years. What’s the solution? Loyalty rewards programs driven with advanced apps can result in a considerable difference.

How to Plan a One Year Marketing Strategy in 5 Steps

Marketing, Strategy / By

You know you should have a marketing strategy. It would really help you get ahead of the game and not be so frantic all the time.

But you don’t because it feels so overwhelming. Planning is not your strength. You’d rather just do. Where would you even start?

Because you don’t plan, you end up missing a lot of opportunities. You’re always pulling together last-minute, half-baked marketing campaigns. And it causes you a lot of stress.

You should make a marketing strategy, and you should plan it for an entire year. It’s not that hard. I’m going to show you how to it in 5 steps, and you can do it under half an hour.

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Why You Need a Marketing Communication Strategy

Branding, Business, Marketing / By

Once your business is up and running, you need to find a way to get customers. You can’t stand on the street all day asking people to visit your store, so it’s important to have a marketing communications strategy in place to get customers to come to you. Your business has competition, and with more businesses operating online than ever before, the competition is fierce.

B2B Marketing Trends to Know for 2022

Business, Marketing, Strategy / By

B2B marketing trends are constantly evolving. The changes reflect the behavior of the market. In the past year, most businesses have had to think of some of the most commonly used and popular practices in their marketing strategies to keep up with the shifts taking place in the global economy.

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5 Profitable Benefits of Using Social Media for Your Business

Branding, Business, Marketing, Social Media, Strategy / By

Having a social media platform for your business is pretty much a basic necessity needed in order to be successful. A few years ago, nobody really knew what social media was, and there were other avenues that businesses were taking in order to find customers and establish their credibility. Now, the world has entered a new age where exchanging data, marketing and business is done online.

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