Landing pages are a vital part of your business. Existing outside of your normal website, the only way a user can get through to a landing page is via an external source, such as pay per click (PPC) advertising or email marketing. They can be used for lead generation, data collection, or even as a preamble to buying a product.
Content marketing is a relatively new thing in the marketing world. However, its benefits became quickly obvious to companies all over the world. It’s a good way to build a positive public image, help your customers all while promoting your products or services.
We all know that social media can be a great source of traffic for e-commerce websites. The more people engage with a brand on social media, the higher its website traffic is, which, of course, helps in achieving such important tasks such as lead generation and increasing sales.
User Experience, or UX, represents all the things that happen to the user when the user interacts with a certain product or service – including the emotions, reactions, behavior, and attitude of the user during the whole experience. When it comes to the products and/or services a company provides, the user experience is essential.
Email is very important, as we depend on it so much that sometimes it starts controlling us and our time.
There are 3.7 billion email users in the world, sending an average of 269 billion emails every day. You can only imagine how much time is spent on each email and how much time we could save if we started using email services in a smarter way.
So before your emails start controlling you, here are top 10 quick wins to both boost your email management and make writing emails less time-consuming.
Branding is one of those things that’s hard to define and measure, but is absolutely essential for building a business that will last. When people think of branding, what usually comes to mind is a logo, colors, maybe a catchphrase.
But branding goes so much deeper. It’s about how people think about you, why they think about you, and how often they think about you. That translates into how they talk about you.