Steven Ma

I'm a web designer, marketing consultant, and the creator of this site. You'll find me reading in coffee shops or snowboarding down mountains.

6 New Marketing Tools to Try in 2021

Marketing can be exhausting. With so many moving pieces, it’s easy to be overwhelmed with the work that has to be done. But having the right tool can save you so much time and give you better results.

Recently, I discovered some new tools that have been extremely useful for me. I’ve only scratched the surface of what they can do, and am looking forward to using them more this year.

But they’ve been helpful enough for me that I’m going to recommend them to you.

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5 Business Marketing Lessons I Learned From 2017

2017 is over, and I’ll admit, it wasn’t one of my best years in business.

I did have a lot of successes – I was able to increase my email list, acquire new clients, set up recurring monthly clients, and launch new services.

But I also didn’t do as much as I had hoped to do, and also wasted a lot of my time on things I shouldn’t have been working on. I also worked with a lot of businesses and teams, and saw the mistakes they were making that prevented them from growing.

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Top 4 Online Software Tools I Used in My Business in 2017

As I’ve grown my business, I’ve come to rely on a lot of online tools to run it. There are probably dozens of software platforms that I use to run everything from operations to marketing to sales. And I always want to use the best, so I’ve tested hundreds.

In this article, I’m going to share with you the top online business tools that really came through for me in 2017. There are so many that I used, but I relied much more heavily on these this past year, so I wanted to limit the list to the top of the crop.

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Why Net Neutrality Matters for Your Business

You may have heard a lot about Net Neutrality in the news recently. In fact, you’ve probably heard a lot about it a few months ago, and also a couple years ago. That’s because it’s an ongoing war over the freedom of the internet, and another battle is coming up.

It can be easy to ignore because it seems like it’s just a bunch of big companies fighting over obscure laws. But if you’re a small business or nonprofit, it has a huge impact on you.

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How to Pull Together a Last Minute Christmas Marketing Campaign

The holidays are here, and as you get all the Christmas sales emails from other companies, you get a little panicked because you don’t have one of your own. All year, you’ve been busy with other stuff. And really, you know you should have planned your Christmas campaign back in September or October. But here we are.

Don’t worry. You can still pull something together last minute and generate some extra sales. And if you block out a day, you could probably get it all done. I’ll share with you some of the essential pieces of a Christmas marketing campaign, along with some tools you can use to draft it up quickly.

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Marketing Ideas for Thanksgiving Holiday Weekend

As the holidays get closer, it’s a time for businesses and nonprofits to get the biggest sales and donations they’ll receive all year. For many organizations, the revenue they generate in November and December can account for up to half of their revenue for the entire. So it’s an important time to have your campaigns nailed down. One of the biggest shopping and donating weekends is Thanksgiving.

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Find the Perfect Domain & Social Media Username for Your Brand

If you’re creating a new startup or rebranding your current company, here’s what you need to do to make sure your name is remarkable and memorable (and available!).

Brands lose out on so many visitors when people can’t find their website or social media profile because they’re spelling it wrong or can’t remember it. If you want people to remember you and find you, here’s what you need to consider.

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