You may not realize that coding can be a useful skill to learn outside of developer and programmer roles, but it can be a good idea for anyone filling any roll in an organization to learn. There are plenty of coding languages available to choose from, with various languages best suited for various tasks or programs. Here are five coding languages every marketer should learn.
While it’s less well-known than other coding languages, Bash is a great language choice for keeping your programs and algorithms running smoothly, and in some cases for automating them. You can leverage Bash to bridge gaps between Python-based and SQL-based programs to ensure they work together with minimal interruption. Bash is also a good choice for ensuring files are able to be transferred, copied, restructured, cleaned or worked with remotely with minimal interference or risk of corruption or loss. This programming language is relatively easy to learn if you’ve already gained some experience in Python or SQL.
As a marketer, it’s unlikely that you’ll need to develop an in depth knowledge of any one coding language, so it can be advantageous to learn the basics in multiple coding languages instead. That way, you’ll recognize certain trends and variations in the most commonly used languages and be prepared to delve deeper into a specific one if you ever need to do so.
Guest Article by Kevin Gardner
Kevin Gardner graduated with a BS in Computer Science and an MBA from UCLA. He works as a business consultant for InnovateBTS where he helps companies integrate technology to improve performance. He shares his knowledge and expertise not only with his clients but with his fellow bloggers and readers.