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Unifying Your Brand With a Voice

Developing a brand identity can do wonders when it comes to maintaining a company’s online reputation. The cold and calculated nature of the online world has made it essential that each company develops its own “tastes, opinions, and personality” when it interacts with its customers. However, with so many marketing channels available, it can be …

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How a Magento Programmer Can Upgrade Your Online Store

E-commerce seems to be gobbling up the retail world. Some of the most established brick-and-mortar retail brands like Toy “R” Us have liquidated and closed their doors. On the flip side, the digital world has become an exciting space to be, with enterprises establishing digital brands to tap into the online market. And with the …

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7 Ways to Dominate Social Media Marketing in 2020

Businesses have been making the optimum use of social media platforms with the intention of improving brand awareness, increasing sales and developing a solid customer base. The use of social media by companies has worked on behalf of the customers because they have managed to communicate better with brands before making purchase decisions. The exposure …

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Why Is Brand Building Important in The Digital Age

A brand is a trend. And in our digital era, any initiative, any idea, any two-person company, or even alone startup initiator can have a personal brand. Brands surrounded us and started a digital competition. Previously, the brand was the name of the business owner. Today, a brand is a whole complex of user representations …

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Effective Visual Content Marketing Ideas for Your Ecommerce Business

Visual marketing is employing imagery and graphics to convey a message to the target customer groups. For example, when you decided to go with infographics instead of a traditional blog, you invested in a visual marketing strategy. The need for visual stimulus in marketing is increasing steadily as millennial buyers have less and less time …

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Repurpose Instagram Posts To Make The Best Of This Platform For Email Marketing Efforts

You will get remarkable results when you repurpose your top social media posts, especially your Instagram posts, for your email marketing campaigns. Most of the marketers today are more inclined to using repurposed content for their email marketing campaigns, which often need to be sent in bulk to a group of customers. This is because …

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